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For Sandfall Interactive, 2025 has proven to be an extraordinary year. The release of Clair Obscur Expedition 33 has marked a significant milestone for the Montpellier-based studio, propelling it to the forefront of the gaming world. The RPG has not only gained widespread popularity among gamers but has also caught the attention of major figures within the gaming industry. Its success seemed unstoppable, until recent controversies surrounding the use of generative AI cast a shadow over the title, putting the studio in the spotlight for all the wrong reasons. Now, the developers are stepping forward to address these concerns head-on.
The Creators of Clair Obscur Speak Out Amid Growing Controversy
The storm began after the Indie Game Awards rescinded Clair Obscur Expedition 33’s “Game of the Year 2025” award, citing the use of generative AI in its production. This decision sparked intense debate and left fans and industry insiders alike questioning the role of AI in creative fields. A few days after the controversy erupted, Guillaume Broche, the head of Sandfall Interactive, took to the Sushi YouTube channel to offer his side of the story. In a clear and direct statement, Broche asserted, “Everything in the game is human made.” His words sought to calm the storm and assure fans that the studio’s commitment to human artistry remained steadfast.
When AI first came out in 2022, we’d already started on the game. It was just a new tool, we tried it, and we didn’t like it at all, it felt wrong. We had originally used it as a placeholder for the textures we missed, but we took it out as soon as we found it.
One crown lost, ten regained
In his statement, Broche emphasized that no aspect of Clair Obscur Expedition 33, whether it be the game’s artistic direction, character designs, or voice acting, was generated by AI. He further clarified that the studio had no intention of relying on AI in the future. “It’s pretty hard to predict what the future will look like, but everything will be made by humans from us” Broche said, seeking to reassure players who had expressed concerns about the growing influence of AI in the creative process.
While Broche’s comments may help ease the worries of some fans, they do little to reverse the decision made by the Indie Game Awards, whose strict no-AI policy left Clair Obscur Expedition 33 without its coveted title. Despite this setback, the game’s reputation remains strong among fans and critics alike. In fact, the controversy hasn’t overshadowed Clair Obscur Expedition 33’s continued success in other areas. The game still holds a place of honor in the hearts of players, especially given its remarkable achievements at the 2025 Game Awards, where it swept the board and received widespread acclaim for its innovation, narrative depth, and overall gameplay experience.
Source : Sushi
